SENSITIVA
Sensitiva is a contemporary apothecary brand on a mission to redefine the standards of CBD health and wellness products. Started by a group of individuals passionate about the healing power of hemp-derived cannabidiol, Senisitiva believes CBD should be available to all.
Branding and creative direction were paramount for our engagement with Sensitiva. From their logo to the brand narrative, we used an impressionistic approach to communicate the spirit of the brand.
Year
2021
Services
Brand development, Website design, Digital strategy
We chose carefully curated colours, stunning images from our product shoot, and a minimalist design to emulate the feeling of Senstiva’s products.
For the website design, we took a streamlined approach with calming, aspirational images and an easy-to-navigate flow of information. We built a seamless e-commerce integration, making the site fully functional while remaining on-brand.
The digital strategy articulates the brand’s values effectively. Gorgeous product shots are balanced with aesthetic images and user-generated content to drive home the message that hemp-based products can enrich consumer’s lives, naturally.
