How to find and create your brand voice
In a recent interview with Jake Karls, CEO of Mid-Day Squares, we asked him about superpowers. He said to us, “You’re superpower is that you’re the only person in
The case for decentralized media
It’s a trying time to be a Canadian content creator. On April 27th, the Liberal Government’s controversial Online Streaming Act, known as Bill C-11 (formerly Bill C-10)
Your 9-step guide to scaling your business in 2023
While it may start with an idea, it all comes down to taking a leap of faith when launching a business. If you’re reading this article, you may have already taken that first step
How AI technologies can up your content game in 2023
As a marketer, you may be feeling a little uneasy about artificial intelligence (AI) with the release of ChatGPT, the new chatbot from OpenAi. When asked the right questions, the c
Holy sh*t – we’re in Forbes!
We say this every year, but 2022 was one for the books – and we have our clients and our ever-growing team to thank for that. While being humble is one of our core company values
What’s A Brand?
When it comes to marketing, the term “brand” gets thrown around constantly. And if you’re from a corporate background, you’ll know it’s often used in
Hybrid work, hybrid fashion: what the heck are we supposed to wear to the office?
The changing of the seasons from summer to fall often feels like the changing of the guard. There’s a chill in the air that somehow signals to each and every one of us that i
Elon Musk buys a minority stake in Twitter. But is it ethical?
Elon Musk and Twitter have always been a turbulent combination with a volatile history. But in a shocking move, the famed anti-media mogul became the media mogul earlier this week
5 digital marketing trends to watch in 2022
What a year 2021 has been! As wild as it was unpredictable, we’re so proud of our clients for finding creative ways to pivot and adapt to the ever-changing landscape. And, we’r
As the NFT market skyrockets, creatives rejoice
The NFT market is booming. If you were initially a skeptic of crypto and only bet on “safe” blue-chip stocks as per what your “good-with-money” uncle advised you back in 20